Marketing Analytics for beginner

The Programme:

Data is a vital resource to organizations especially for marketing. This 4-module program is aimed at providing marketers in SME or service organizations with basic knowledge and skills needed to self-perform intelligent and critical use of marketing data and explore insights for creating better marketing strategies than your competitors. It is good for anyone who would like to learn the key
Marketing Concepts and to implement marketing analytics by using simple MS Excel functions. The course employs a combination of lectures, cases, and hands-on exercises.
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Critical Chain Project Management Techniques – Do More Projects with the Same Resources

Lecture: 28 August – 2 Octobet 2022 (Sundays), 時間: refer to the course schedule
Project Sharing: 25 九月 2022, 2:30PM - 3:30下午
Course Code: SC 22-029
Co-organized with MRTA

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為培養更多高水準、掌握更有效研發方法論的工程師們,提高企業的創新能力,RDMI (國際研發方法協會) 已多次成功舉辦了不同級別的 TRIZ 培訓,為企業培養了大量高素質的研發人員。
為使更多研發方法論愛好者們更方便地接受培訓,RDMI推出了在線培訓方式。 一級TRIZ培訓,面向沒有任何基礎的人員。

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2 Day Workshop | Theory and Application of the Innovative Project Management Techniques 創新項目管理技術的理論與應用

Participants can apply for reimbursement of training grant through their company via (
Company can also apply training grant for a customised training programme for their employees.


The Objective of the three workshops is to build a critical mass of project related professionals and managers by sharing and transferring knowledge regarding a new and proven breakthrough project management technique, 關鍵鏈項目管理 (CCPM).
Experience from leading companies all over the world indicates that successfully implementation of CCPM will result in enhancing the companies’ productivity and competitiveness.
Using the new skill will help Hong Kong enterprises to manage their projects in a much effective way during their journey towards Industry 4.0

Who Should Attend

Project managers, resources managers, engineers for construction and engineering projects, capital works, IT projects
Executives who are responsible for task forces, working groups and major tasks

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Completing Project on Time and Within Budget

The Innovative Project Managment – Critical Chain Project Management (CCPM) is the technology that has the power to improve dramatically the performance of project of all type in companies of all size.

Hundreds of organizations have implemented CCPM successfully and in particular the Japanese government announcement in 2008 that CCPM should be used on all projects henceforth (approx. 20,000 projects per year).


Facilitated by certified CCPM expert, the workshop covers the concept, methodology, case examples. The new techniques will be illustrated by computer simulation. The workshop covers CCPM scheduling, tracking and project management by the CCPM software, Lynx.

With the aim to help participating organizations apply this new technique effectively, the recommended CCPM software, LYNX will be provided for one-month trial to establish your project plan without additional fee.

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